Special EventExpert Insights: Navigating the Future of Social Media Marketing

Wednesday, March 12, 2025
5–6 p.m. (Pacific Time)

Online
Cost: Free

Join us for an insightful webinar hosted by UW Professional & Continuing Education, featuring Kelley Myers, the instructor for the new UW Specialization in Social Media Marketing.

In this short webinar, we’ll explore the latest trends shaping the social media landscape, including emerging technologies and significant changes at leading platforms. Kelley will also cover other key events impacting the industry, providing a comprehensive overview of what these developments mean for marketers and businesses alike.

Part of our Expert Insights webinar series, this hour-long session offers you the chance to gain valuable knowledge from UWPCE’s expert instructors. Don’t miss this opportunity to stay ahead of the curve in social media marketing and learn about new and related programming.

Panelist: Kelley Myers

As the head of social & influencer at Autodesk, Kelley brings a foundation of strategic and creative leadership to social media. Her nearly two decades as a senior leader encompasses building complex consumer strategies, advanced social media activations and global digital marketing campaigns — all built on data insights and analytics.

Prior to her current role at Autodesk, Kelley built the vision for Microsoft’s consumer social media practice and led global digital marketing for Starbucks and digital product strategy for retail at The Walt Disney Company. Kelley — who earned a master's degree in communication from the University of Washington — is passionate about strong team relationships and building and leading those high performing teams to tell a better brand story.

Disability Accommodations

To request disability accommodations, please contact the UW Disability Services Office as soon as possible at 206-543-6450 or dso@uw.edu.

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